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National Conference: Marketing and Plenary Sessions’ Phone-In Radio Broadcast...

In line with your regular claim of marketing playing a part in virtually all endeavours of life, and as a guru in the field, what marketing related suggestion(s) can you come up with towards the...

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“Help Me with Tips to Promote My Sperm Trade” (3)

Ethical issues I do not doubt any claim that money makes a man’s moral compass go haywire. Sperm traders are so caught up in their desire for money through sowing seeds for cash that giving a...

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“Help Me with Tips to Promote My Sperm Trade” (4)

ટૂંકમાં, Nigerian laws frown seriously at sale or trafficking of human beings, body parts, and also fluids that emanate from such. I am aware that there are laws regulating sperm donation (based on...

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એક માર્કેટિંગ તકો તરીકે "ગરીબી, ઊલટાનું સામાજિક પ્રોબ્લેમ કરતા "

I came across parts of the serialized version of your piece on Bottom of the Pyramid (બીઓપી) concept of lessening poverty. I find the idea quite thrilling. I am wondering why Nigeria seems oblivious of...

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એક માર્કેટિંગ તકો તરીકે "ગરીબી, ઊલટાનું સામાજિક પ્રોબ્લેમ કરતા " (2)

શું ક્યારેક મને baffles અહીં રસ સ્પષ્ટ અભાવ છે, પણ ગરીબી પર હિન્જ્ડ બિઝનેસ મોડલ વિચારણા એક માર્કેટિંગ તક તરીકે સંપર્ક કરવામાં આવી રહ્યો, નથી અને ઘણી વિનંતી સામાજિક સમસ્યા. પિરામિડ તળિયા (બીઓપી), એક...

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Electricity Distribution System Services In Ambit of Marketing

An occurrence at the sideline of a seminar intended for interested parties in an anticipated (at the time) private-sector driven power sector in Nigeria several months ago, during which I was urged to...

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Electricity Distribution System Services In Ambit of Marketing (2)

Most times when technical operatives in the setup tend to be much engrossed in ‘operational matters’, it is marketing that ‘jolts’ them into customers’ sensitivities and resultant revenue losses. When...

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Distribution Network Operators and Public Skepticism

Public skepticism towards the state of power provision in Nigeria had almost become legendary over the years, that the words ‘dissatisfaction’ and ‘inefficiency’ assumed status of names unmistakably...

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નાગરિક Buba માટે પત્ર: વીજળી પ્રાઇસીંગ કરવા dousing રિએક્શન

જાહેર ડોમેન પત્રો તાજેતરમાં નાઇજીરીયા નાટ્યાત્મક પરિમાણ લીધો છે, કારણ, તે ખાણ ઉમેરીને આ વલણ મસાલા સ્થળ બહાર ન પણ હોય - લાક્ષણિક નાઇજિરિયન ના વપરાશ માટે. નાઇજિરીયાના વીજળી ગ્રાહકો મારા ખુલ્લો પત્ર ના...

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નાગરિક Buba માટે પત્ર: વીજળી પ્રાઇસીંગ કરવા dousing રિએક્શન (2)

બીટલ, તમે MYTO કે ઓળખી માટે તે જરૂરી છે, પરિચય પર, સૌથી ઓછી સેગમેન્ટ માટે દર પર સરકારની સબસીડી સાથે સાથે આવ્યા (સામાજિક-આર્થિક રીતે) ગ્રાહકોની, આ વસ્તિ 1 (R1) શ્રેણી. તરીકે "સબસિડી કોઈ કાયમ રહે જાઓ", આ...

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National Conference: Marketing and Plenary Sessions’ Phone-In Radio Broadcast...

In line with your regular claim of marketing playing a part in virtually all endeavours of life, and as a guru in the field, what marketing related suggestion(s) can you come up with towards the...

View Article

“Help Me with Tips to Promote My Sperm Trade” (3)

Ethical issues I do not doubt any claim that money makes a man’s moral compass go haywire. Sperm traders are so caught up in their desire for money through sowing seeds for cash that giving a...

View Article

“Help Me with Tips to Promote My Sperm Trade” (4)

In a nutshell, Nigerian laws frown seriously at sale or trafficking of human beings, body parts, and also fluids that emanate from such. I am aware that there are laws regulating sperm donation (based...

View Article


“Poverty as a Marketing Opportunity, Rather Than Social Problem”

I came across parts of the serialized version of your piece on Bottom of the Pyramid (BoP) concept of lessening poverty. I find the idea quite thrilling. I am wondering why Nigeria seems oblivious of...

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“Poverty as a Marketing Opportunity, Rather Than Social Problem” (2)

What baffles me sometimes is the clear lack of interest here, in even contemplating business models hinged on poverty being approached as a marketing opportunity, and not the much touted social...

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Electricity Distribution System Services In Ambit of Marketing

An occurrence at the sideline of a seminar intended for interested parties in an anticipated (at the time) private-sector driven power sector in Nigeria several months ago, during which I was urged to...

View Article

Electricity Distribution System Services In Ambit of Marketing (2)

Most times when technical operatives in the setup tend to be much engrossed in ‘operational matters’, it is marketing that ‘jolts’ them into customers’ sensitivities and resultant revenue losses. When...

View Article


Distribution Network Operators and Public Skepticism

Public skepticism towards the state of power provision in Nigeria had almost become legendary over the years, that the words ‘dissatisfaction’ and ‘inefficiency’ assumed status of names unmistakably...

View Article

Letter to Citizen Buba: Dousing Reaction to Electricity Pricing

As letters in the public domain have recently taken a dramatic dimension in Nigeria, it may not be out of place to spice up this trend by adding mine – For the consumption of the typical Nigerian. The...

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Letter to Citizen Buba: Dousing Reaction to Electricity Pricing (2)

Buba, it is essential for you to recognise that the MYTO, on introduction, came along with government’s subsidy on rates for the lowest segment (socio-economically) of consumers, the Residents 1 (R1)...

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